Carl Howe of Blackfriars Communications blogs: “The allocation of marketing dollars at Microsoft today ranges from quirky to bizarre. The latest example: the whatswrongwithu.com Web site that asks Asian consumers what’s wrong with them for not buying XBox 360 consoles in droves. Hmmm. It’s not clear whether that web site or Vista marketing is working harder at destroying Microsoft’s brand, because both are doing such a good job of it.” Has Microsoft lost sight of reality?
Microsoft needs to revisit marketing 101
Analysis
Feb 7, 20071 min




