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News Editor

Google pays; suit goes away

Mar 09, 20061 min
Data Center

Google likely will say little or nothing — in keeping with company practice — but you can be certain that executives there are mighty unhappy about having had to settle a click-fraud lawsuit for $90 million.

After all, nothing attracts litigious parties and their attorneys quite like the waft from a steaming pile of class-action settlement money.

Of course, no company that relies on pay-per-click advertising will take any comfort from this news or the whole click-fraud stink, including — gulp — the one that pays for these words to be written.

Please click judiciously, people.

News Editor

In addition to my editing duties, I have written Buzzblog since January, 2006 and wrote the 'Net Buzz column in Network World's dearly departed print edition for 13 years. Feel free to e-mail me at