Had regulators taken this action a couple of years ago there’s a good chance the HP spy scandal never would have happened.
Last week, in an effort to minimize the type of pretexting (read: stealing of private information) that got HP in hot water, the FCC announced new rules governing the release of landline and mobile telephone records. We’re talking simple stuff here.
First of all, carriers will now be required to institute password systems, and their customer service reps will only be allowed to give account information to those who know their password. And, in an equally common-sense move, carriers will be required to notify their customers anytime a change is made to their account.
The benefit of the first step is obvious: While passwords are by no means the last word in security, they do afford a solid measure of protection against the less sophisticated flimflam artists who now bamboozle customer service reps into coughing up the personal information of others. (And might HP executives have been more inclined to call off the dogs if they knew the hunt involved stealing passwords? Techies understand passwords.) The carriers could do themselves and their customers a great service here by making the release of information without the proper password a fireable offense.
The second move – alerting customers to the account changes — also makes great sense. If you didn’t authorize the change, you know someone’s monkeying with your account.
“The unauthorized disclosure of consumers’ private calling records is a significant privacy invasion,” FCC Chairman Kevin Martin said in a statement. “Compliance with our consumer protection regulations is not optional for any telephone service provider. We need to take whatever actions are necessary to enforce these requirements to secure the privacy of personal and confidential information of American customers.”
But what took so long? Why didn’t regulators insist on these simple security measures earlier, and, more to the point, why didn’t carriers implement them voluntarily?
Oh, c’mon, you know the reason: money. It’s always money.
As experts have explained to me, carriers were afraid of imposing such “restrictions” unilaterally on their customers for fear that their competitors would torture them with claims of “hassle-free” account management. And let’s face it: Another password to deal with is not exactly something that a lot of customers are going to welcome.
The FCC would seem to have less of an excuse. It’s the agency’s job to protect the consumer even in the face of industry opposition (insert laugh track here). My guess is that public and legislative heat became too intense for the FCC to ignore and it finally faced up to doing what’s right. It will also be best for the carriers in the long run.
Will these changes put an end to pretexting as applied to phone records? Of course not. The truly skillful con artists will continue to ply their trade and customers — including law enforcement — will continue to pay handsomely for their illicit services.
But progress is progress.
PowerPoint will rot your brain
So say researchers at the University of New South Wales, who have concluded what we all have long known to be true: PowerPoint presentations are a terrible way to convey information.
And they cause brain damage.
According to the Sydney Morning Herald: “The use of the PowerPoint presentation has been a disaster,” says John Sweller, a professor involved in the research. “It should be ditched. . . . It is effective to speak to a diagram, because it presents information in a different form. But it is not effective to speak the same words that are written, because it is putting too much load on the mind and decreases your ability to understand what is being presented.”
It also drives brain cells to commit suicide.
So purge your PC of the offending application . . . now.
This means you, Al Gore, no exceptions.
E-mail, now there’s an application. The address is buzz@nww.com.
