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‘Routing TCP/IP’ remains a hit for author, Cisco Press
By Carolyn Duffy Marsan
Think of it as Harry Potter for the network set. Publisher Cisco Press next week will release a new edition of its best-selling book, “Routing TCP/IP” by Jeff Doyle. Cisco Press officials say it is one of the biggest releases in the company’s nine-year history.
“One of the most exciting things we have planned for 2005 is the release of the second edition,” says John Kane, editor in chief of Cisco Press.
“That’s a flagship product of ours,” he adds.
Sales of “Routing TCP/IP” pale in comparison to “Harry Potter and the Half-Blood Prince,” which sold 6.4 million copies in its first two weeks on bookshelves this summer. But in the niche of network books, the release of a new edition of “Routing TCP/IP” is just as significant.
The book has sold more than 55,000 copies – 43,000 in the U.S. and 12,000 overseas – since its release in 1998. It is a must-read for network engineers pursing Cisco certifications. Many keep a dog-eared copy of the 1,000-page tome in their offices for troubleshooting IP routing problems.
The only Cisco Press book that has sold more copies is a self-study test preparation text for the Cisco Certified Network Associate (CCNA) exam.
“This is far and away Cisco Press’ best-selling first edition, non-certification book,” says Kourtnaye Sturgeon, director of marketing for Cisco Press. Sturgeon says the nearest comparable title sold 24,000 copies.
For the full story – and an exclusive PDF of a chapter from “Routing TCP/IP,” please go to:
http://www.networkworld.com/news/2005/101005-widernet.html?nl
