Brocade expands beyond Fibre Channel wares

News
Jun 13, 20053 mins

Brocade, which has lost market share and produced modest financial results of late, is making moves to better exploit its installed base of Fibre Channel switches, as well as expand into new data management areas. Last month, Brocade introduced SAN-based server provisioning software, plus a wide-area file services appliance.

Even for a company like Brocade Communications that has made a name for itself selling Fibre Channel equipment, the storage network technology isn’t enough.

The company, which has lost market share and produced modest financial results of late, is making moves to better exploit its installed base of Fibre Channel switches, as well as expand into new data management areas. Last month, Brocade introduced storage-area network (SAN)-based server provisioning software, plus a wide-area file services (WAFS) appliance.

“Vendors have to get some stickiness associated with their Fibre Channel switches because it is very easy for users to change vendors,” says Robert Stevenson, technology strategist for Nielsen Media Research in Oldsmar, Fla., where he has more than 40 Brocade Fibre Channel director-level and fixed-port switches. “If they don’t get some intelligence on top of their fabric they are going to be at risk of losing market share, particularly as iSCSI and 10G bit/sec Ethernet take off.”

The leading supplier of Fibre Channel director-level switches not long ago, Brocade has fallen behind Cisco and McData. Mike Klayko, who replaced longtime Brocade CEO Greg Reyes in January, has stated his displeasure with the company’s roughly $600 million revenue growth. It is against this backdrop, as well as in light of conservative industry projections for the Fibre Channel switch market, which Brocade is expanding its product line.

“Fibre Channel networking is a mature market with only modest growth estimates,” says Stephanie Balaouras, senior analyst for The Yankee Group. “If these companies are going to grow they need to expand beyond their traditional businesses, enter new markets and increase their offerings and their depth.”

Brocade’s new Tapestry Application Resource Manager (ARM) software runs on the company’s Intelligent Application Platform appliance and is designed to connect servers to SANs. The software, which Brocade acquired from Therion Software in May, builds an image of the server operating system, applications and data, and stores it on the SAN. When a server fails, it can be rebooted from the SAN using the image.

“We’ve been really pushing for this technology for the past six months,” Stevenson says. “It flips around how we do server management because you are managing images on your SAN instead of managing image”operating systems.

Tapestry ARM is in early testing with several of Brocade’s OEM customers and will be generally available this fall.

Brocade’s other new offering, the Tapestry Wide Area File Services box, is the result of a $7.5 million investment in WAFS vendor Tacit Networks.

Brocade is rebranding the Tactit appliances, which synchronize data changes between remote offices and data centers. The $7,500 appliances, which communicate with each other via a WAN-optimized protocol, reduce the chattiness of Network File System and Common Internet File System protocols and allow read-write access to files across WANs at LAN speeds, Brocade says.

Others in the WAFS market include Availl, Cisco, DiskSites, HP and Novell.