jim_duffy
Managing Editor

Cisco WebEx marketing is over the top

Analysis
Jun 11, 20071 min

Kris Tuttle, founder of software research firm Research 2.0, is fed up with Cisco’s unrelenting marketing of WebEx. In the Research 2.0 blog, Kris writes:

Cisco/WebEx is sending out emails and calling with the hyperactive fever of an online mortgage company.  The pitch got to a point where we actually told Cisco we probably wouldn’t pursue our trial because their sales and marketing efforts were disrupting our business.

Amazingly after that we continued to get besieged and today received another flashing, spinning, promotional email offering us double storage and deferred invoicing if we convert by June 15th. (!!!!!!!!!!!!)

What’s odd about the current campaign is we have been users of both WebEx and Cisco technology before the acquisition.  This sort of absurd consumer style marketing isn’t even done by Microsoft or Salesforce.com.

Not a nice view of CSCO from a potential end-user point of view.  Nobody wants to deal with a firm like this.

Are you getting similar marketing trash … ahem … promotional offers from Cisco?

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