At least that’s what U.S. toy manufacturers are hoping as they start to market more and more tech-type toys for the younger set. For instance, there’s the $80 VCam Now, a digital camera for kids 8+, from Hasbro.
Experts say it’s a case of “aspirational marketing” to the under 12s, in which younger children want to be like older kids. But the move to more tech-based toys is causing a price hike, in that big-ticket gifts average $53 this year as opposed to $40 last year.
Click here to see if that will backfire on toy manufacturers, as well as for a list for the top 12 tech toys of the season.
Via USA Today
