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Senior Editor

Adult spam gets best response rates

Apr 27, 20061 min
Data Center

In the latest tale of negative reinforcement (thanks, Psych 101), a new study shows that adult-themed spam gets the best response rates.

An Infosec study reports that as many as 1 in 20 who receive smutty spam head on over to wherever advertised.

That response rate makes other spam come-ons pale by comparison: 1 in 150 for pharmacy drugs and a mere .0075% for Rolex watches. But they’re real Rolexes, how can one resist?

Via The Register