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Senior Editor

Apple tweaks Gates in Mac campaign

May 03, 20061 min
Data Center

Apple’s latest major Mac campaign (since the whole Switch thing) has launched.

Entitled “Get a Mac” it’s pretty straight to the point, even pitting a guy who looks similar to Bill Gates vs. a slacker who could pass for a young Steve Jobs.

“Get a Mac”? FruitCo’s getting a little pushy. Why not “Get a Mac, dammit!” (Ed. – This is why you’re not in advertising.)

Anyway, check out the ads here.