One of Tivo’s major selling points is, obviously, the ability to skip commercials. The other – the cool beep-boop noise it makes when you use the remote.So given the former, it’s puzzling why anyone would be interested in Tivo’s latest offering, Product Watch, which offers on-demand ads to its subscribers. Erm, aside from perhaps Super Bowl Sunday, why would anyone plop down on the couch with a beer and some popcorn and say, “Let’s watch some Ford ads!”Writes The Wall Street Journal, “TiVo is betting that viewers will use its on-demand ad service to research products or services they are thinking about buying – much as people search the Web for information on potential purchases.”How much research can you do with a glorified infomercial? Related content news analysis FBI/IC3: Vile $5B business e-mail scam continues to breed FBI/IC3 reports over 40,000 worldwide victims and $5 billion in the latest reckoning By Michael Cooney May 08, 2017 5 mins Security news analysis Ultimate geek dream? NASA challenges you to jump on the FORTRAN bandwagon! NASA opens High Performance Fast Computing Challenge By Michael Cooney May 05, 2017 4 mins Government Open Source Enterprise Applications news analysis Fragmented, disorganized IT systems thwart feds ability to track visas DHS OIG says ineffective IT process has contributed to a backlog of more than 1.2 million visa overstay cases. By Michael Cooney May 04, 2017 5 mins Analytics Data Center Security news analysis TSA: “As you can imagine, live anti-tank rounds are strictly prohibited altogether.” TSA finds live anti-tank round in carry-on bag By Michael Cooney Apr 28, 2017 2 mins Security Podcasts Videos Resources Events NEWSLETTERS Newsletter Promo Module Test Description for newsletter promo module. Please enter a valid email address Subscribe